ctMRS

with dynamic enforcement since 1998

RMI is one of the concerns of ctMRS Group, which is dedicated to provide multidisciplinary assistance to the clients. We are specialized in providing all sort of necessary services, including consultancy, market research and IT support. Our team consists of highly qualified and sincerely dedicated marketing professionals. We are well equipped with the technique of providing proficient guidance and service for almost any sort of marketing needs of our clients. Our competency comes from years of experience in the industry.

Consultancy

  • Marketing planning and execution
  • Operations consultancy
  • Governance, risk, and compliance consultancy
  • Advisory services
  • Sales and marketing consultancy

Market Research

Quantitative Research:

  • F2F Interview: PAPI, CAPI CAWI
  • Central location test (CLT)
  • In-Home Product Test
  • Q&A Study
  • Concept & Product Test

Qualitative Research:

  • Focus Group Discussions
  • In-depth Interviews (IDI), One to One interviews
  • Consumer Connect
  • Ethnographic

IT Support

Call Center Service:

ctMRS group has well equipped and high quality Call Center setup with excellently configured server, PCs, hardware and service. We seek to provide transparent Call Center service with no disruption in the interview flow.

  • The Call Center setup has fire safety & CCTV monitored security
  • It can provide 100% assured Call recordings
  • The Call Center includes Auto dialer
  • We can provide live phone call service
  • The Call Center service can be provided 24/7, 365 days a year
  • We can deploy Call Agents who are fluent in multiple languages
  • Our setup has an arrangement of 16+4 seats at present

Other IT services:

  • Bulk SMS: Pricing & Solution
  • Voice SMS
  • SMS Marketing
  • Server Installation and Migration
  • Data Back-up & Recovery
  • Networking

Mobile phone uses and network perception study:

In order to understand the perception of mobile phone users about different international network service providers, RMI conducted a study consecutively on 2013 and 2014. This study took place under FW instructions of TNS Global.

Ad campaign study:

This study was conducted to evaluate the acceptability of the communicated message in the advertisements of Telenor Bangladesh (Grameenphone). RMI conducted this study consecutively on 2013 and 2014.

Product test study:

For investing potential customer's reaction to Close-up, one of the brands of Unilever, RMI carried out a “Concept cued test”. This study was run on behalf of Ipsos India.

ctMRS Group Clients

You can also find us on | www.ctmrs-bd.com